From the beginning, Pacifica’s founders Brook Harvey-Taylor and Billy Taylor had a grass roots vision: if they invested in the quality of Pacifica products and the experience of using them, rather than marketing, people would fall in love with the brand and spread the word. It worked.

At Pacifica, we are elevating the experience of natural beauty products and overcoming the common perception that naturals don't deliver great results. We make natural products that work as well or better than any non-natural line.”

Pacifica is a company truly founded on strong brand ethics. Not only is the brand completely devoted to its vegan and cruelty-free roots, it also keeps the environment high on its list of concerns. With an ultimate goal of having zero product-manufacturing waste, Pacifica recycles and uses post-consumer materials. All product boxes are 100% recyclable and some of the other product packaging too. Pacifica only works with suppliers who share their vision, and source locally wherever possible. The decrease in shipping equates to less energy use, less green house gas emissions and a reduced carbon footprint.

Pacifica skin care is made without: phthalates, parabens, carmine, beeswax, lanolin, mineral oils, propylene glycol, petroleum, SLS and other ingredients you don’t want on your skin. No animal testing. 100% vegan and cruelty-free.

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